Your clients have to catch up, keep up, and move up to survive and thrive in a changing world. Design Impulse helps design leaders like you develop team capabilities that increase the value, impact, and performance of designing. Read here what we do.
What we do: way of working
Preparation
- Describe your challenges in providing leading design
- Define your ambitions to increase the value, impact, or performance of designing
- Analyze ambitions
Execution
- Deliver a service
- Study execution data
- Process obtained insights
Completion
- Draw conclusions
- Prepare recommendations on the next steps
- Present end results
What we do: services

Assessment
- Identify barriers to fulfilling an ambition
- Find root causes of the barriers
- Give a prognosis

Advisement
- Propose a plan to remedy the root causes of barriers
- Estimate required investments for the plan
- Analyze expected effects on fulfilling the ambition

Realization
- Execute and monitor a plan to remedy the root causes of barriers
- Track investments for the plan
- Track effects on fulfilling the ambition

Second opinion
- Assess barriers to fulfilling an ambition
- Draw up advice on how to overcome the barriers
- Compare own advice with third-party advice

Troubleshooting
- Analyze problems to realize the fulfillment of an ambition
- Propose how to solve the problems
- Solve the problems as proposed

Management
- Steer fulfilment of an ambition
- Organize fulfilment
- Facilitate fulfilment
What we do: Service models
Cases
Research
Tunnel design
Designers of several disciplines need to coordinate their work to design a tunnel. This post describes a scientific case study of how to produce an integral design more efficiently.
Aircraft design
The design of a series aircraft is often based on that of a predecessor in the same series. This article describes a scientific case study of how to design a series aircraft more quickly.
practice
Plant redesign
For plant redesign, a leading service provider depended heavily on its principal designer. This post describes a practical case of how this dependency has been reduced.