Purpose

By designing better, orga­ni­zations can add more value

Driving design leads to a number of advantages for an organization.

Designing

Capacity of conceiving new ways to bridge the gap between what you want and what you have

 

Value

Economic value
Ecological value
Social value

Vision

Improve factors that, together, deter­mine the per­for­mance of design

Positive factors

Scope
Quality
Benefit

 

Negative factors

Time
Cost
Risk

Value proposition

Make driving design easier for design leaders

Target sectors of Design Impulse are the materials sector, the manufacturing sector, and the service sector.

Design leaders

Chief Design Officers etc. Chief Officers of (Customer) Experience, Innovation, Technology, Transformation
VPs of Design etc. VPs of (Customer) Experience, Innovation, Technology
Heads of Design etc. Heads of (Customer) Experience, Innovation, Technology

 

Design

Strategic design
Experience design
Product design

Result

A faster build-up of collective knowl­edge how to add more value

Actors

Build-up

Acquisition by study, interpretation, or observation
Generation by discovery, sense-making, or practice
Transfer by explanation, suggestion, or demonstration

 

Knowledge

Insights
Methods
Experience

Our expertise

Mastery of thinking approaches and knowl­edge engineering

Properties of knowledge that relevant for driving design through knowledge are its level, meaning, area, type, and origin.

Thinking approaches

Participatory thinking to understand the goals, principles, and assumptions of human beings
Systems thinking to understand the functions, behaviours, and structures of systems
Design thinking to understand the problems, concepts, and solutions of design challenges

 

Knowledge engineering

Eliciting knowledge
Representing knowledge
Distributing knowledge

Our service

Accelerate col­lec­tive knowl­edge build-up, by a service model of choice

Services for driving design through knowledge are assessment, advisement, realization, second opinion, troubleshooting, and management.

Accelerate

Analyse impediments Evaluate current velocity, identify impediments, and diagnose impediments
Solve problems Formulate problems, create concepts to solve problems, and generate solutions
Realize solutions Plan activities to realize solutions, monitor the progress of execution, and track the results of realization

 

Service model

Full service
Assistance
Guidance

About us

Scientific insights and business experience under­pin our core values

Icon of Design Impulse.

About us

Boutique consulting firm
Design leadership consulting
Background in research & development

 

Core values

Vision through future orientation, scenario thinking, and progressiveness
Expertise through theories of design, knowledge, and systems
Quality through overview, eye for detail, and pursuit of excellence