Your challenges as a design leader
Deliver excellent designs fast
How to meet ever-higher customer demands?
Deal with design complexity
How to handle unknowns and interrelatedness in design?
Master transdisciplinary design
How to embrace cross-disciplinary holistic design?
Demonstrate the value of design
How to show your organisation that design matters?
Build a blossoming design culture
How to make design thinking part of your organisation DNA?
Attract and retain design talent
How to foster design talent for your organisation?
Solutions to become more competitive through better designing
Improve design
Enhance quality, speed, and costs of designing.
Simplify design
Reduce exposure to design complexity.
Transcend design
Integrate different disciplines and ways of thinking in design.
Promote design
Measure and communicate the business value of design.
Embed design
Demonstrate and incentivise design thinking.
Secure design
Strengthen and safeguard design competencies.
Our services to design leaders
Assessment
Assessing the organisational dynamics of design.
Redesign
Redesigning the organisational dynamics of design.
Change
Changing the organisational dynamics of design.
Second opinion
Assessing proposals to change the organisational dynamics.
Troubleshooting
Resolving problems to change the organisational dynamics.
Steering
Delegated steering to change the organisational dynamics.
Our view of the organisational dynamics of design
Strategy. The plan to accomplish design goals.
Structure. The way design is managed, and responsibilities of designers.
Systems. Processes and procedures of design.
Style. The example that leaders give, and the way they approach design.
Specialisms. The specialisations of designers.
Skills. The talents and capabilities of designers.
Shared values. The accepted norms, values, and standards for designing.
Be more competitive through better designing
Better investments
Return over 2 times higher than the stock market index.