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In November 2019, Pieter van Langen (founder and owner of Design Impulse) has become a member of Ooa, the Dutch Order of Organization experts and advisors. Ooa is the eldest professional association for consultants in the world. Through its membership, Design Impulse likes to express that our customers can always count on knowledgeable, professional, and challenging consultancy.

Ooa acts as a knowledge platform for members, organizing knowledge exchange between consultants and other professionals. In 1989, Ooa joined the International Council of Management Consultancy Institutes (ICMCI). See the website of Ooa for more information (in Dutch).

Organizations act in a complex world to achieve goals. Those that are successful display curiosity, creativity, and commitment to change. And more often than not, design drives the success of these enterprises, companies, and institutions:

• Revenues and profit. Generate revenues 20 times, profit 4 times, and exports 5 times more (Design Council, 2012).
• Stakeholder value. Return twice as much as the Standard & Poor’s 500 index (Design Management Institute, 2015).
• Business performance. Grow twice as fast as the benchmark (McKinsey, 2018).

For this reason, Pieter van Langen decided to launch Design Impulse. We are an independent Dutch management consulting firm specializing in design leadership consulting. Consult us to increase the power of design in your organization.